Athletic Physique by Design
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ATHLETIC PHYSIQUE BY DESIGN
Higher-level coaching. Built for intentional physique development.
You already train hard. Now you want to make sure the work you’re doing is actually building the physique you’re chasing.
Athletic Physique by Design is for people who want more than general fitness: personalised training, precise nutrition, closer accountability and a clear strategy designed around developing a stronger, more athletic and intentionally shaped physique.
THIS IS FOR YOU IF YOU:
Already train consistently and want to take your physique to another level
Want to build specific muscle groups and create a more balanced, athletic shape
Feel like you work hard but your physique isn’t reflecting the effort you’re putting in
Want greater precision with your training and nutrition
Are ready to track, communicate and be coached at a higher standard
Want the structure of physique coaching without necessarily preparing for a competition
WHAT’S INCLUDED
Detailed Physique Assessment
Your current physique, training history, goals, lifestyle, nutrition and areas for development are assessed so we can build a clear strategy.
Personalised Training Program
Your training is designed around your individual structure, strengths, weaknesses and the areas we specifically want to develop.
Precision Nutrition Strategy
Calories, macros and nutritional priorities are set according to your current phase, whether we are building, maintaining or reducing body fat.
Weekly Coaching Check-Ins
Your progress is reviewed every week, including training performance, nutrition, recovery, adherence, physique changes and lifestyle factors, with detailed personalised video feedback.
Ongoing Adjustments
Training and nutrition are adjusted based on your progress and the data we are collecting — not emotion or day-to-day fluctuations.
Education + Athlete Accountability
You’ll understand the reasoning behind the process while being held to a higher level of execution and consistency.
Direct Coach Support
Access to your coach between check-ins for questions, guidance, training feedback and support throughout the process.
THE COACHING STANDARD
APD is a higher level of coaching, and with that comes a higher standard of execution.
You can expect me to:
Assess your progress objectively, program with intent, set clear nutrition targets, make evidence-led adjustments, explain the reasoning behind decisions and coach you toward the best physique we can build.
I expect you to:
Train with intent, track accurately, complete your weekly check-ins, communicate honestly, disclose deviations from the plan and consistently execute the strategy we agree on.
Perfection isn’t expected.
But effort, communication and ownership are.
The more accurate the information you give me, the better decisions I can make for you.
THE INVESTMENT
$80 AUD Deposit
$80/per week
12-week minimum coaching term
Your weekly fee includes personalised training, nutrition coaching, weekly check-ins, ongoing adjustments, direct coach support and payment processing costs.
READY TO SEE WHAT YOUR PHYSIQUE IS ACTUALLY CAPABLE OF?
Still on the fence?
If you still have questions, feel free to book a free direction call below
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Better than you'd expect. You get more contact, more detail, and more accountability than a weekly in-person session.
My client Gavin looked into two face-to-face coaches between seasons and stayed with me online because the support was already there.
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Good coaching isn't a cost. It's what stops you wasting years guessing. Nearly every client tells me the same thing: I wish I'd done this sooner.
"I nearly didn't sign up because of the money. It's the best thing I've ever done for myself." — Jane
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You don't need to be. If you train and you want your mind, body, and health to change, you're in the right place.
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Most online coaching is a copy-paste program and a monthly check-in. This isn't that. We find what's actually holding you back, then build the program around you and your unique goals. This is exactly what the free direction calls are for. Feel free to book one now so we can create a plan for your goals.
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You don't have to. Most of my clients never step on a stage. Competing is one path, not the point.
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My coaching packages depend on your situation, goals and needs. There’s no one-size-fits-all, so I offer different levels of support. Feel free to book a direction call so we can create a plan unique to you